Top Gear Promotes New Limited Edition Lego Stig Keyring with Stop-Motion Ad

Some say Top Gear is the coolest TV show on planet Earth bar none and the best thing to happen to humanity since sliced bread.

Some also say that JC (Jeremy Clarkson's initials) is an overrated, grossly overpaid and obnoxious bloke who has insulted almost every ethnicity and minority one can think of, and then some, but in spite of all this, he has made a fortune out of being… well, obnoxious (and, obviously, very smart).

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A Flashback to BMW's Short Film Series "The Hire", Which One is Your Favorite?

In 2001, BMW launched a hugely successful campaign called "The Hire", which was a series of eight short films, each roughly eight to ten minutes long.

The movies were directed by established filmmakers like Ang Lee and the late John Frankenheimer, with actor Clive Owen taking on the role of the "Driver" who was hired by a different person in each movie to transport important people in a number of BMW cars.

While over a decade old now, BMW's film series remains wonderfully entertaining to this day.

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Dacia Highlights Attributes of 2013 Logan Sedan and Sandero in New Ads

The Renault Group's budget-brand Dacia came to this year's Paris Motor Show with a host of new goods, including the redesigned 2013 Logan Sedan and Sandero five-door hatchback and its high-riding sibling, the Sandero Stepway.

The three-related models bring more modern styling touches inside and out, new standard and optional amenities such as a multimedia system with a 7-inch touch screen, navigation and Bluetooth connectivity, and a new Renault-sourced 0.9-liter turbocharged three-cylinder petrol engine producing 88HP (90PS).

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Ford Takes Another Swipe at the Prius V with La Linea-Inspired Commercials for C-MAX

If you take a moment to check out Ford U.S.A.'s recent press releases on the new C-MAX Hybrid and C-MAX Energi plug-in hybrid, you will notice that the Blue Oval always finds some room to insert a reference or two…or three to Toyota's rivaling Prius V minivan, be that for its fuel economy numbers, pricing or features.

In Ford's latest release, the word "Prius" appears…15 times, but that's to be expected since the automaker is bumping the challenge to the next level by launching a new campaign to "establish C-MAX Hybrid and C-MAX Energi plug-in hybrid as better, more fuel-efficient hybrid alternatives to Toyota Prius V".

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Renault Releases Updated 2013 Fluence in Mexico, European Model to Follow

The Renault brand has lifted the covers off the facelifted version of the Fluence compact sedan in Mexico, a move that suggests the French carmaker may introduce the European model as early as this week's Paris Motor Show. Read more »

Acura Wants us to Marvel at Deleted RDX Scene from The Avengers Movie

Ah yes, the joys of product placement, which calls for the brazen use of a commercially available product or even just a brand name in a fictional setting for a set fee.

For Acura, the fictional setting was this summer's blockbuster movie, Marvel's The Avengers, which on Tuesday, September 25, was released on Blu-ray 3D and DVD.

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Michael Schumacher Drives an SLS AMG Upside Down in a Tunnel

He may not be in his prime, but he is a seven-time Formula 1 world champion and currently holds nearly every record there is in the sport.

Love him or hate him, Michael Schumacher had the guts to make a comeback after a three-year absence and at the age of 43, instead of basking in his glory and wealth, he’s fighting the young guns in tracks around the world.

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What Kind of Drivers is Honda Targeting with its New "We Know You" 2013 Accord Ads?

In life, there are always two ways to see things: the glass can be half-full or half-empty. This may also be the case for some of the new TV spots Honda has prepared for its 2013 Accord, which goes on sale in the United States today, September 19.

The multimedia campaign is named "It Starts with You" and it puts a lot of focus on new technologies that help drivers avoid certain situations that could place them in danger, including the LaneWatch blind-spot display and forward collision warning systems.

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Sneak Preview of Fiat's Lighthearted Commercial for the New 500L Minivan

The Fiat 500 range may be growing up in size and maturing in character with the new 500L minivan, but the Italian company has given the first commercial for the small MPV a very youthful feel.

Set to air in Europe on September 16, the TV spot reveals the five-door 500L through the eyes of a child and with the help of picturesque special effects.

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