Fiat 500 Beach Cruiser Concept Unveiled Ahead of SEMA Show Debut

About a month ago, the Chrysler Group announced plans to display more than 20 Mopar-prepped Chrysler, Jeep, Dodge, Ram, Fiat and SRT brand concept vehicles and project cars at the 2012 SEMA aftermarket show, which takes place from October 30 through November 2 at the Las Vegas Convention Center.

Today, we get our first glimpse of one of those models and in particular, the Fiat 500 Beach Cruiser that was revealed during a special event at Mopar’s Accessory and Performance Lab in Michigan.

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1971 Fiat 500 L Formerly Owned by British PM David Cameron to be Auctioned Off

In 1998, a 32-year old Etonian named David Cameron, who at the time, worked for the Conservative Research Department, bought a 1971 Fiat 500 L as a surprise birthday gift for his wife, Samantha.

Fast forward 12 years to 2010 and said Brit assumes the office of British Prime Minister. The classic Cinquecento had been sold to a new owner 10 years after the Camerons acquired it, having covered a mere 1,000 miles in it.

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Chrysler Group Preparing More Than 20 Mopar Concepts for SEMA Show

There is no other better place in the world for Chrysler's official tuning arm Mopar to display its goods than the automotive aftermarket bonanza that is the annual SEMA Show in Las Vegas.

At this year's event, which runs from October 30 to November 2, the company plans to bring more than 20 new Moparized Chrysler, Jeep, Dodge, Ram, Fiat and SRT vehicles.

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Fiat 500 Bellavista Design Concepts for Stylish Speedster and Roadster Variants

The Fiat 500 is beloved subject for many professional and amateur designers to express their creativity and skills. The 500 concept studies bundled under the Bellavista moniker that you see pictured here are the work of the students from the Polytechnic of Milan and Madeindreams.

The students developed two similar prototypes based on the Abarth 500. The first is a two-seater roadster model with a regular windshield, beefed up wheel arches, a double canopy behind the headrests and re-styled front and rear bumpers.

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Abarth Announces New "Fuori Serie" Customization Programme, Presents 131 Mirafirori Livery for 500

The Fiat Group is once again upping the customization game for its Abarth brand with the launch of the new "Fuori Serie" programme at the Paris Motor Show later this month.

"With the 'Fuori Serie' programme, customers will have the chance to talk personally with the manufacturer to have their Abarths customized down to the smallest detail by a team of specialized Abarth designers, engineers and mechanics," Fiat said in a statement.

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